Basic-Fit Becomes Biggest Fitness Franchise in Europe
Big news for the European fitness industry! Basic-Fit, the popular Dutch budget gym chain, has officially announced a major acquisition. Today, October 27, 2025, Basic-Fit confirmed it is buying Clever Fit, a large German fitness company. The deal is worth €175 million.
Why is This Deal Important?
This takeover changes the game:
- Germany’s Market Leader: By acquiring Clever Fit, Basic-Fit immediately becomes the largest fitness operator in Germany.
- Franchise Power: Clever Fit has over 490 clubs, mostly run as franchises. This deal means Basic-Fit is now the biggest fitness franchise platform in all of Europe.
- Basic-Fit Stock: Following the news, Basic-Fit’s stock (share price) saw a slight drop, as some investors are now watching the company’s future expansion plans.
What’s Next for Basic-Fit?
The company plans to close the deal before the end of this year. While Basic-Fit confirmed its financial targets for 2025, it mentioned it will focus more on franchising now. This move helps Basic-Fit achieve its goal of strong, large-scale growth across the European market.
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This acquisition shows that the European fitness market is growing fast, with big chains like Basic-Fit aiming for rapid expansion.